about us.
our mission.
Highlight Logos and Branding’s mission is to provide fabulous graphic design and branding to the underdogs. We turn dreams into reality with eye-catching visuals that highlight each client’s unique story.
our values.
1. Leveling the playing field.
Highlight Logos and Branding prioritizes providing design work (and moral support) to clients who face systemic barriers to success.
2. humility.
Highlight Logos and Branding recognizes that every client has unique talents and perspectives. That means that every interaction is an opportunity for us to learn something new. We also acknowledge that we live and work on the unceded territory of the Semá:th people, who have inhabited the Sumas region of the Fraser Valley from time immemorial.
3. designs that speak.
The best designs tell a story. Here at Highlight Logos and Branding we are, first and foremost, storytellers. Our goal is for every design to clearly convey the client’s story to their chosen audience.
our story.
Highlight Logos and Branding was founded in 2022 by graphic designer Danielle West in Abbotsford, BC. The biggest motivator was the need for freedom: freedom to be at home with her two young daughters, and freedom to use her graphic design expertise to help people and causes that she believes in.
In these times of pandemic, climate change, and economic upheaval, it has become abundantly clear that we need to work together to create a better future for ourselves and our children. We’re here to do our part, by providing a safe, welcoming, people-centred space for the creation of eye-opening designs.
